April 5, 2010

The Economics of Advertising: Why Advertising Agencies Used to Be the Best Business in the World (And Why They Never Will Be Again)

There’s only one notably successful business personality who made his money in the ad agency business. He’s an accountant, and that should tell you something. The ad business is simply not a great place for making money.

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September 3, 2009

Why Car Ads Waste So Much Money

Why do car company accounts make people so stupid? Where the Suckers Moon made me wonder. Everyone invoked knew how to make ads, sell cars, or both. And yet Wieden Kennedy made ads that sold no cars, and Subaru paid them well to do it.

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